3 Keys to transforming your image Online, Offline & On camera

You think you know but you have no idea…

What you look like that is… because the mirror isn’t the only thing that reflects who you are…

There’s so much more to who you are than what you look like. Even how people perceive you

So lets get down to the nitty gritty of what it means to transform your image AND letting the transformation help you get the results you want.

1. Start outside however don’t let that keep you from moving deep within. Once you begin to see the change, it’s easier to envision yourself BE the change. (Video: Tell the story of clients willing to try clothing or makeup on| Perception is everything)

2. Understand where you stand so you know where to move & where to go. (Video: EFT & GPS story tell)

3. Show up… or people will make it their business to leave out. (Video: Tell the story of Lauryn Hill)

Hands down the simplest yet hardest thing to do. Find your default then interrupt the programming & pattern.

Candace SheppardComment
How to build & establish your Unique brand as a creative

Culture and community are the keys to building anything

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Getting clear on what you see and what you don’t.

It all begins with vision

perspective helps you adjust

then leads to precision

Donec id justo non metus auctor commodo ut quis enim. Mauris fringilla dolor vel condimentum imperdiet.
— Pablo
  1. Start with why: Purpose

Solving a problem you know you can fix

2. Research & Review: Presence (Who, When, Where)
“lovely lisa” (Video: Target client stories)

3. Breaking down how it all relates to what you do: Products
Leader is where the money flows & goes to…

Test before you invest

Starting, facilitating, creating conversation

Candace SheppardComment
Confidence | What it is & how to get it!

Let’s be clear… the majority of us think that confidence is something you have or don’t.

So, let’s set the record straight before we really dive in together…

— Candace Sheppard

Yes, Confidence is a muscle… that you learn to build with consistent actions or allow to shrink because of not taking action.

Yup. Mind blowingly simple yet true. Confidence is built, cultivated, developed in you. Not something you are born with, have or don’t.

If you’re reading this I’m willing to bet you're in transition. You’ve established some things for yourself & know a great deal about your craft. Now you know it’s time to step into reflecting it just how much you know THROUGH your polished image in the world.

You've allowed your work to speak for you & create opportunities. You;re used to people talking about you and what you do. The trouble you have is with talking about yourself - communicating your value clearly. Even in your online content. You;ve have become comfortable doing yet now you know its time for something new. Yet, the fear of starting over or doing something brand new threatens you. Are you willing to risk all of the blessings God has for you in your future to stay safe now? If not sister, keep reading...

Now is the time to master speaking clearly for yourself.

Clarity beyond your current situations starts with asking probing questions... what's going on here?

It's difficult to ask yourself the hard questions and be honest with yoru progress this because you're requiring the way you do things - particularly the way you approach communicating - add social media to the mix and you REALLY bring that anxiety soup to a boil lol

The magic that will change how you share & produce for your brand or business - is in learning to communicate clearly. This is something that takes time to learn - people who are good it are only effortless with communicating because they have learned to flex those muscles over time.

Your fear is rooted in realizing you you think you don’t have a voice the truth is you’re not using it.

and now you're going to try navigate using what you’e never had to before didn't know you already had!

If you're just beginning, here's how to overcome your overthinking & overwhelm. It's the science behind what you;re going to do to building your confidence so you don’t get left behind as others evolve:

3 out of the top 7 I teach my students:

Your parents either made it easy for you to build courage and try or they left you to figure it out.

It;s time to come out of hiding…

Below are some practical ways you can do the ONE thing that will forever build your confidence

Candace SheppardComment
10 things I WISH I knew when I started a business...

It's simple. If you want to save yourself from making some crazy (& time consuming) mistakes listen in and then take action.


This month makes 12 years of me being an entrepreneur. I've established my name and the quality of my craft like never before and only wish to move to the next level. 2017 is the year to elevate and rise up I will. How about you? 

It's easy to keep plugging in what you've always done but staying in that place leaves you uneasy. You're left feeling restless and bored at the same time. Doing the same thing, getting the same results. Frustrated because you know you have something worthwhile to contribute and sad because you don't know how to build a platform for yourself to share.

Business is constantly changing because we constantly change. If you're not prepared to keep up in this marathon you're going to be in a great deal of pain and frustration. All because you're working hard & not seeing progress. Business is all about taking risks and betting on the odds. Risks are scary, what we're hard wired to avoid, with good reason! The thing is, you can learn from those whom have taken those risks and made the mistakes. I've done it, so you don't have to... 

 You can learn how to take calculated risks and to place the kind of bets that produce. You don't have to bet on others, you get to bet on yourself. The problem is why would you bet on yourself if you're not clear on who you are, what you want and how to go forward...? 

You will be able to take those risks and see results when you commit to enhancing your performance with clarity & accountability. 

If you're ready to get clear, take action and do the work to bolster your personal clarity and professional confidence, click the let's get started link below. We'll begin by establishing what is your next best step!

Let's get started...

X Candace

What does your business say about you...?
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I'm quick to tell anyone that if they really want to get to "know" themselves, to start a business. lol. It will quickly show you that you're not as self aware as  you think...

It says more about you than you ever could say about yourself... with far fewer words and a LOT more action. Business is a reflection of where you are personally.

Finding it difficult to charge what you know you're worth or well beyond that? That's a reflection of your self esteem being low and in need of some work to improve. Avoiding dealing with your business finances? You have difficulty receiving... Letting your clients set prices and overrun your time? Yup. Says a lot too. I could go on and on but I won't. You get the picture.

Consider where you are at this point in your business and what you'd like to reflect down the line. When you arrive at what you want to change - adopt it for yourself personally, only then will it permeate your business and "go to work" for you.

Fastest way to do this? Begin by investing in Self Care and finding someone, like-minded, to keep you accountable. Accountability takes your progress and results to a new level. However, if you're ready to make lasting & consistent change - the kind that inspires others through transformation - you need a trainer. A trainer is not going to only help you decide what to do but is going to map out the plan to accomplish it and help you develop good form as you "exercise" new muscle. The muscles I work, are the most powerful. Those in your mind...

That is what I do - I can't help you train for abs and yet, I can help you develop the mental strength to accomplish whatever you set out to. Even abs. So yeah.... *** dust dirt off shoulder*** I'm cool like that. ;) Click here to get started on your new path to building Mental muscle, Clarity & Confidence through the Pretty Powerful E.D.G.E. Program!

Make. Your. Mark.
x Candace


2 things you need to get INSTANT results, personally & professionally!

The truth is that you need both... just not at the same time. One naturally hinges on the substance of the other. How do you become more clear and confident? You take action. 

The real question is where do you need to begin? Clarity. Without clarity there is no confidence - just the constant search for validation & acceptance from person to person, in relationships, from job to job. Don't believe me? Let's chat then...

Think of the times you've taken on a position at a new job. There's always some level of nerves or apprehension - especially if you're under review for your first 90 days. You show up not knowing what to expect and even though they train you, the moments when you're left alone leave you feeling out of place.

Let's fast forward now and consider when you've been on the job for a year. You've developed relationships with co workers, have leveled up to a new position and have even trained a few other employees to do what you once did.

That's the difference experience makes. The clearer you become on what's expected of you and what you need to do, the easier it is to transition to confidence. There's much less fear of messing up.

It's hard for us to step out and try something new when the old feels comfortable. 

That's where the magic is though... not in being comfortable or uncomfortable. It's in taking a chance and stepping out regardless of what you feel. There is where you learn what you're capable of and what you can push yourself through. That's the stuff that clarity is made of and what builds your confidence. 

It's in the "experience" that we become more and more comfortable with what once seemed impossible. You want results? Take action like you haven't done before so you can get clear. The more action you take, the more you learn about yourself, the more clear you will become. Freeing you to take action again...

This is what will make you confident in all you do personally & professionally! Lastly, it will get you results like you've never had before. Your goal should be to remain committed to enhancing your performance - not the results. You stay committed, you'll get the results you've been longing for. 

Ready to step into taking action and enhancing your performance like never before? I'm here to help you determine your next step. Click here to get started so you can develop systems and strategy necessary to help you build clarity & confidence!

X Candace

3 keys to making a powerful statement with your personal style...

No special words, colors or patterns are necessary. All you need to begin with is you.

Yes. All you need to begin with is you. Let's chat about why...

Everything that's well done is intentional. There must be form AND function.

Form & Function is in everything. Nothing we love or would consider great is created until the creator has decided what form they want it to take and what function it's going to serve. A great example? The iPhone. Need I say more?

The same applies to you and your style. Thoughtfulness is important when you present yourself. Great design translates what you want to say through the clothing you wear. The key is understanding what you want to say before you attempt to say it.

You should never begin with what others think or pressure you to do with clothing. You need to be clear about who you are, what you want and then you can dress accordingly.  Form is important because certain shapes will make you appear softer or more assertive and function is too cause what's the point of trying to be "summer ready " in the dead of winter. Exactly. lol. 

3 keys to making a statement without saying a word:

1. Consider who you are, what you want and who you are attempting to connect with. If it's in an interview - consider the culture surrounding the place you want to work at. Is it blue collar? Fashion savvy? Corporate? Don't stop there. Find out what's acceptable and then build. If it's corporate try a sophisticated color for a suit - like grey instead of everyone's basic black. If it's fashion savvy try a beautifully fitted suit in a cranberry or burgundy shade. You get me ;) 

2. Think about what you want to say about yourself. I come into a room and draw attention to myself without trying - I stand at almost 5'10". That's a whole lotta woman. lol. So I'm not going to come in dripping in diamonds, covered in magenta fur with rose petals falling behind me. No shade, that's just me. If you want that go for it - it's YOUR form and manner of function. The important thing is to be sure of the message you're trying to get across - then you can find the clothing to say it. 

3. By far the most important key is understanding that how you dress is not the only way to make a statement. Confidence is something you should wear as well. It doesn't come from clothing, it comes from knowing the more important message you're looking to spread. Your style should reflect the statements you want to make with your words & vice versa. Make your mark.

Need help transitioning your style to a powerful personal statement? I've got you covered. Click here to get started with making your mark!

X Candace